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Atomic Hawx Prime 110 Men's All-Mountain Ski Boot - New 2018

  • Sale
  • $ 325
  • Regular price $ 600

The new 2018 Atomic Hawx Prime 110 men's boot has a slightly more forgiving flex than the Hawx Prime 120 or 130, but it’s still right up there in terms of all-mountain performance. The Prime 110 is the ideal custom ski boot for sporty resort skiers. This legendary Hawx medium fit comes with Memory Fit, so you can get a completely personalized shell, cuff and liner in minutes. With Power Shift you can adjust your forward lean and crank your flex index to 120 to fully suit you. Atomic's revolutionary Sole Flex on the sole of the boot enhances your balance, underfoot feel and control. The new Memory Fit 3D Gold liner with pre-shaped ankles provides an even better first fit. While 3M™ Thinsulate™ Insulation keep your feet warm and responsive in even the coldest, dampest conditions. Finished with a lighter build and optional WTR Grip Pads for easier walking, this ski boot is about skiing hard, but still in comfort.



  • Last: 100 mm. Moderate 100 mm forefoot width with taller than average instep height and average heel width.
  • Flex: 110.  A moderate flex for the perfect balance of precision and comfort.
  • Memory Fit: The shell, cuff and liner of Memory Fit boots can be heat molded for a completely custom fit. The molding process is simple and permanent, and can add up to 6 mm of forefoot width and 10 mm of ankle width.
  • Memory Fit 3D Liner: Pre-shaped heel and ankle areas mean no pressure points and a great foot hold. The one-piece toebox and Sidas footbeds provide continuous support. 
  • Thinsulate insulation keeps feet warm and responsive even in extremely cold and damp conditions.
  • Power Shift: Forward flex can be adjusted + or - 10 flex points.
  • Adjustable Cuff Alignment
  • 4 Aluminum Buckles
  • 35 mm Power Strap
  • Optional WTR Grip Pads
  • Sole Flex: Hawx Prime boots feature a flex area on the sole that promotes better balance, improved snow feel and allows the ski to flex more naturally.
  • Color: Dark Blue
  • MPN: AE5015740