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Atomic Hawx Prime 100 Men's All-Mountain Ski Boots - New 2018

  • Sale
  • $ 255
  • Regular price $ 475

Part of the world’s best-selling ski boot family, the revamped 2018 Atomic Hawx Prime 100 boot delivers a fully personal fit, total comfort and unrivalled all-mountain performance. With its moderate flex, it’s your ideal custom ski boot if you’re an advanced piste skier. Combined with the legendary Hawx medium fit, Atomic's unique Memory Fit technology offers a completely personalized shell, cuff and liner in minutes. Revolutionary Sole Flex on the sole of the boot enhances balance, underfoot feel and control. The new Memory Fit 3D Silver liner with pre-shaped ankles provides an even better first fit. 3M™ Thinsulate™ Insulation keeps your foot warm in all conditions, while its light build and optional WTR Grip Pads make walking easier than ever. The Hawx Prime 100 is a great boot for strong intermediate and advancing skiers who want to explore more of the mountain.


  • Last: 100 mm. Moderate 100 mm forefoot width with taller than average instep height and average heel width.
  • Flex: 100. A softer moderate flex for the perfect balance of precision and all-day comfort.
  • Memory Fit: The shell, cuff and liner of Memory Fit boots can be heat molded for a completely custom fit. The molding process is simple and permanent, and can add up to 6 mm of forefoot width and 10 mm of ankle width.
  • Memory Fit 3D Liner: Pre-shaped heel and ankle areas mean no pressure points and a great foot hold. The one-piece toebox and Sidas footbeds provide continuous support. 
  • Thinsulate insulation keeps feet warm and responsive even in extremely cold and damp conditions.
  • Power Shift: Forward flex can be adjusted + or - 10 flex points.
  • Adjustable Cuff Alignment
  • 4 Aluminum Buckles
  • 35 mm Power Strap
  • Sole Flex: Hawx Prime boots feature a flex area on the sole that promotes better balance, improved snow feel and allows the ski to flex more naturally.
  • Color: Black / Lime
  • MPN: AE5015760